For the first time ever, CBS Radio's classic hits station K-Earth has taken the lead on the competitive Los Angeles radio market. K-Earth moves up to 4.9% of listening, while Clear Channel's CHR KIIS-FM is down from 5.2% to 4.8%.
Clear Channel's news station KFI-AM remains flat at 3%, while CBS Radio's CHR Amp Radio now shares fourth place at 3.7%, thanks to a fall in listening for Clear Channel's AC outlet KOST-FM.
In New York, Clear Channel's AC station Lite FM (7.4%) increases its lead over CBS Radio's revived classic hits channel WCBS-FM (5.9%). CBS Radio's AM news outlet WCBS-AM is up sharply from 4.4 to 5.2%. Clear Channel's CHR Z100 is steady at 4.6%, while sister station Q104.3 (classic rock) is down to 4.5%.
On October 15, Univision's spanish-language La Kalle moved to a stronger frequency and introduced the new brand X96.3. This has resulted in a 3.7% marketshare, enough for a ninth place in New York City.
In Chicago, CBS Radio's news station WBBM-AM is still number one with a 6.3% share. Clear Channel's urban AC-formated V103 moves sharply up from 4.8% to 5.5% and a runner-up status in Chicago, surpassing Tribune's news outlet WGN-AM. Just as in Los Angeles and New York, classic hits is on the rise this year, with Bonneville's WDRV now at 4.6% of listening.
Out of the four major markets in the U.S., San Francisco is the one where news and talk stations have the most impact. In the November survey, CBS Radio's KCBS-AM has gained enough to share the number one spot with Citadel's rival news station KGO-AM. Both have a 6.2% share of the market. Inner CIty's urban AC station KBLX-FM is the new number three in San Francisco, increasing its share from 3.9% in October to 4.5% in November.
Thursday, December 3, 2009
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