Germany's commercial broadcasting organization VPRT wants to introduce stricter rules on advertising in public service radio. VPRT proposes a 20 minute a day limit and a total ban during radio's primetime – 6.00-10.00 am.
There is already a restriction of advertising in public service television, which isn't allowed to carry ads during TV's evening primetime.
The rules would cover the radio stations run by Germany's nine regional broadcasters – NDR, Radio Bremen, RBB, MDR, WDR, HR, SR, SWR and BR.
"Just as in television, advertising in public service radio limits our playing field and disrupts competition. Our proposal is a realistic step, which would also create a more just marketplace" says Hans-Deiter HIllmoth, chairman of VPRT's radio committe.
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And who would you need to contact if you nonetheless wanted to advertise on German public radio?
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