The French hit radio brand NRJ is set to make its first appearance in North America, following a brand partnership deal between NRJ Group and Canada's Astral Media Radio.
Astral Media Radio already runs ten Énergie stations in French-speaking Quebec as well as the Énergie 2 service on Sirius Satellite Radio across North America. On August 24, these will be renamed NRJ and adopt NRJ's panther logotype. Astral will keep the ownership of the stations, but will cooperate with NRJ Group regarding brand issues, promotions and interviews.
NRJ is the most widely spread hit radio brand in Europe, with stations in France, Belgium, Switzerland, Austria, Germany, Sweden, Denmark, Norway, Finland, Bulgaria, the Ukraine, Russia and the Lebanon as well as in the French dependencies Guadeloupe, Martinique, French Guyana, Tahiti, Mayotte, Réunion and New Caledonia.
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